Cookie Policy

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners about how users interact with their sites.

2. How We Use Cookies

158mediagroup OÜ uses cookies and similar tracking technologies to enhance your browsing experience, analyze website performance, and provide personalized content. We use cookies for:

• Essential website functionality and security
• Remembering your preferences and settings
• Analytics and performance measurement
• Understanding user behavior and interests
• Improving our services and user experience
• Providing relevant content and communications

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are necessary for the website to function properly and cannot be disabled. They include:

• Security cookies: Protect against cross-site request forgery and other security threats
• Session cookies: Maintain your session state during your visit
• Cookie consent cookies: Remember your cookie preferences
• Load balancing cookies: Ensure proper website performance

3.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously:

• Google Analytics: Tracks website usage, traffic sources, and user behavior
• Performance monitoring: Measures page load times and technical performance
• Heat mapping: Understanding how users navigate and interact with pages
• Error tracking: Identifying and resolving technical issues

3.3 Functional Cookies

These cookies enhance your experience by remembering choices you make:

• Preference cookies: Remember your language and regional settings
• Form data cookies: Save partially completed form information
• UI state cookies: Remember interface preferences and customizations

3.4 Marketing Cookies

These cookies are used to deliver advertisements that are relevant to you and your interests. They may be set by us or third-party advertising partners and are used to build a profile of your interests and show relevant ads on other sites.

4. Third-Party Cookies

Our website may contain cookies from third-party services:

5. Managing Your Cookie Preferences

5.1 Cookie Banner

When you first visit our website, you'll see a cookie banner allowing you to:

• Accept all cookies
• Decline non-essential cookies
• Manage detailed cookie preferences
• Learn more about our cookie policy

5.2 Browser Settings

You can also manage cookies through your browser settings:

• Chrome: Settings → Privacy and Security → Cookies and other site data
• Firefox: Options → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy → Manage Website Data
• Edge: Settings → Cookies and site permissions → Cookies and site data

5.3 Opt-Out Links

For specific third-party services, you can opt out directly:

• Google Analytics: Google Analytics Opt-out Browser Add-on
• General advertising opt-out: Digital Advertising Alliance

6. Cookie Duration

Different cookies have different lifespans:

• Session Cookies: Deleted when you close your browser
• Persistent Cookies: Remain until they expire or you delete them
• Analytics Cookies: Typically expire after 2 years
• Preference Cookies: Usually expire after 1 year

7. Impact of Disabling Cookies

Disabling certain cookies may affect your experience:

• Essential cookies: Website may not function properly
• Analytics cookies: We cannot improve our services based on usage data
• Functional cookies: Loss of personalized experience and preferences
• Marketing cookies: Less relevant advertising and communications

8. Data Protection and Privacy

Our use of cookies is governed by our Privacy Policy. We are committed to protecting your privacy and complying with applicable data protection laws, including GDPR where applicable.

9. Updates to This Policy

We may update this Cookie Policy periodically to reflect changes in our practices or applicable laws. We will notify users of significant changes through our website banner or other appropriate means.

10. Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us: